DISC Theory – What is DISC?

DISC Theory: A Personality Style Primer

Researched by Dr. William Moulton Marston at Harvard University, the DISC Theory is a technique of recognizing predictable actions and personality traits of human behavior. Dr. Marston categorized these predictable traits into four distinct DISC personality types:

  • D = Dominant  (Active DISC Type, Task-Oriented)
  • I = Influential  (Active DISC Type, People-Oriented)
  • S = Steady  (Passive DISC Type, People-Oriented)
  • C = Conscientious  (Passive DISC Type, Task-Oriented)

Fact is, human behavior is complex. Therefore the DISC theory consists of the study of the combination of these DISC Personality Types to facilitate the understanding of its complexity.

Majority of individuals exhibit a mix of personality traits, with dominant traits, secondary traits, some influence from a third, and a general absence (but occasional demonstration) of the fourth.  Taking into consideration an individual’s primary, secondary, tertiary and even non-existent personality traits allows one to recognize the unique combination of their DISC personality types and how this relates to their actions, preferences, communication style, organizational abilities, reactions or conflict avoidance, among others.

As a result of understanding a person’s distinct DISC personality combination, one can plan to place person in a position where he or she will feel empowered and comfortable, have a better comprehension and forecast of his or her behavior, and deal with the person accordingly  .  Complex as it is, human behavior is, by and large, still predictable.

Used for business and personal application for over 30 years, the DISC Personality Test is the “color palette of the personality” in which infinite new colors come out through a combination of primary colors. Understanding that each person has a unique blend of personality types, it will help organization match the right talent for the right job, which as a result will make an employee to be more engaged and productive and eventually thrive and succeed.  The DISC Theory facilitates optimization of talents in the organization, which will benefit the employee, the company and the customer.